Honda, trailing General Motors and Ford in U.S. subcompact car sales, will try to boost deliveries with a new Fit hatchback that will be made in North America for the first time.
The 2015 Fit shown at the Detroit auto show this week is roomier, faster and more fuel-efficient than the current car, while the exterior size is little changed, Tokyo-based Honda said. Along with a new body design and more standard technology, the Fit gets a new 1.5- liter engine that produces as much as 11 percent more horsepower and 16 percent better fuel economy, the company said.
“It’s simply the best Fit to date and, we believe, a new benchmark in the small-car category,” John Mendel, Honda’s U.S. executive vice president, said. Sales begin in the “late spring,” he said, without elaborating.